[*Updated with photo gallery] And yes, we have a third tuned Hyundai Equus ready to take the ride to Las Vegas for the 2010 SEMA show - see the other two proposals here and here. This time the culprit responsible for the tune is Mummbles Marketing, which created the 450-horsepower-strong, VIP themed "Elegant Equus".

To bling it up a notch and capture the VIP look, the tuning shop added a five piece body kit as well as a raft of carbon fiber parts including the hood and trunk, plus 22-inch alloy wheels shod in tires size 245/30/22 up front and 265/30/22 at the back. The range-topping Hyundai's interior was also upgraded with custom leather seats, black suede details, and VIP-style curtains.

In addition, Mummble said it will install an Apple iPad to control certain aspects of the car such as ride height, curtains, audio system and windows.

As for the performance enhancements, these include a turbo kit that pushes the 4.6-liter V8 engine's output to a more satisfying 450-horsepower, an Air Lift digital air suspension and bigger brakes all around with six pistons and drilled rotors.

"The Equus is a well-rounded, luxurious car with pure functionality and high-end performance capabilities and our SEMA car will be built with many of the best tools and products for customizing a high-end luxury sedan," said Peter Colello, owner, Mummbles Marketing. "Mummbles' 'Elegant Equus' is the ultimate VIP vehicle and will definitely be a must-see car at this year's SEMA Show."

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Mummbles Elegant Equus:

• Legacy Innovations turbo kit
  
  • SPA turbo
    
  • S-Max wastegate
    
  • S-Max blow-off valve
    
  • S-Max front mount intercooler
    
  • S-Max catch can
    
  • Legacy Innovations OBD2 downpipe
    
  • Legacy Innovations aluminum intercooler tubing
    
• Nitrous Express kit
  
• Magnaflow dual-exhaust system
  

Modifications to the brakes, wheels, tires and suspension include:

• Air Lift digital air suspension
  
  • Air Lift extended air springs and struts (four)
    
  • Five gallon tank
    
• Wilwood big brakes kit (front)
  
  • Six piston brake calipers
    
  • 14" slotted / drilled rotors
    
• Wilwood big brakes kit (rear)
  
  • Six piston brake calipers
    
  • 13" slotted / drilled rotors
    
• 22" x 9.5" Work Equip E10 wheels (front)
  
• 22" x 10.5" Work Equip E10 wheels (rear)
  
• Falken FK452 tires
  
  • 245/30/22 front
    
  • 265/30/22 rear
    

Interior upgrades will include:

• Four glow shift gauges
  
• Southeast Carbonworks hydro-coating interior kit
  
• Idealistic Designs custom leather interior (gunmental / burgundy)
  
  • Seats, door panels, dash steering wheel and center consoles
    
• Black suede A, B, and C pillars
  
• Black suede headliner
  
• Junction Produce fusa / gintuna
  
• Junction Produce front door curtains
  
• Junction Produce rear door curtains
  
• Junction Produce rear curtains
  

Exterior modifications will include:

• BASF custom deep burgundy paint
  
• 717 Motoring five piece body kit
  
  • Front bumper
    
  • Side skirts
    
  • Rear bumper (with carbon fiber insert)
    
  • Rear wing
    
• Carbon fiber hood
  
• Carbon fiber roof overlay
  
• Carbon fiber trunk
  
• Carbon fiber B and C pillars overlay
  
• LightWurkz headlights (tinted)
  
• LightWurkz taillights (tinted)
  
• Tinted mirror signal
  

Mummbles Marketing will also upgrade the in-car entertainment features on the Equus, including:

• Two Apple iPads
  
• Apple wireless keyboard
  
• One 20" Pyle monitor
  
• Pyle DVD player
  
• Four 12" Infinity subwoofers
  
• Four Infinity Kappa Series amplifiers
  
• Infinity Kappa Series 5.25" components
  
• Three Infinity Kappa Series 6.5"
  
• JBL MS-8
  
• Mobile Spec wiring and accessories
  
• Optima battery
  
• Kinetik 80 amp power supply